The Private PA Formula is a complete, ready-to-deliver training programme designed for Personal Assistants and Executive Assistants who want to excel in supporting High-Net-Worth Individuals. Developed from 25+ years of real-world experience, this course equips learners with the skills, strategies, and confidence to thrive in the luxury world of private support.
Throughout my career, I’ve managed luxury travel, lifestyle logistics, and confidential projects at the highest level.
The Private PA Formula distils this experience into a structured, practical course designed to give ambitious PAs and EAs the tools they need to transition into elite-level support roles.
A comprehensive, 100% online training designed to help ambitious PAs/EAs transition into supporting High-Net-Worth Individuals. By the end of the programme, you’ll be able to manage elite-level travel logistics, oversee luxury lifestyles, and build trusted relationships with principals, giving you a complete skill set for private support. Structured into step-by-step modules, combining insider insights, case studies, & practical tools. Built on real-world experience of successfully moving from corporate to private support. Designed for training companies to license or white-label, with zero extra delivery burden.
Developed by a PA who has lived the transition from corporate to HNWI support. This is not theory — it’s the exact playbook used daily to deliver the standard of service HNWIs expect, ensuring learners walk away with actionable skills they can use immediately.
Provides tested systems and frameworks used daily in HNWI households and family offices. Focuses on discretion, confidentiality, and trust, the cornerstones of elite support. Offers exclusive insights and resources unavailable in generic PA training.
“This course gave me the confidence to move from a corporate role into the private world. Tanya’s insider strategies made the transition seamless and far less intimidating.”
Executive Assistant
Personal Assistant
Lifestyle PA
“This course gave me the confidence to move from a corporate role into the private world. Tanya’s insider strategies made the transition seamless and far less intimidating.”
Executive Assistant
Personal Assistant
Lifestyle PA
Yes, it’s 100% online and self-paced.
Average completion is 6–8 weeks, depending on learner pace.
CPD accreditation is being explored; currently delivered as a specialist professional programme.
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